Software, Technology

How-to: Begin on Social Media – YouTube

Getting Started on YouTube“Founded in February 2005, YouTube allows billions of people to discover, watch and share originally created videos. YouTube provides a forum for people to connect, inform and inspire others across the globe and acts as a distribution platform for original-content creators and advertisers, large and small.”

YouTube is now ubiquitous. It seems the whole planet is there, uploading around a million hours of video a day. This is the town square, common-room and billboard gone global. Cam-corders and camera phones are now common-place and YouTube is the global resource making all that content available…

Before you set up a YouTube account, you should first decide how you want to use it; there are plenty of light-hearted collections of LOL-cats, baby videos, wedding videos, sports demonstrations and general goofing-off. There are also serious portfolio’s of creative video and individuals and companies promoting their work and products. Decide what you want your ‘channel’ to be and keep your channel to a distinct, clear audience. You can always create your own channel network for different types of content.

You can set up a YouTube account from scratch Create a YouTube Account., or create one attached to an existing Google account. Customise your channel’s appearance using the settings – add a profile picture, wall paper background and colour scheme to make it individual.

  • Upload a file from your computer or record a video using your phone or webcam.
  • Uploading a video is simple using the YT uploader. Post-processing on the server will analyse your footage and reformat it to the right quality and format.
  • Share your video publicly or use private sharing to control who can watch it.
  • Also share it through your other social media platforms such as Facebook and Twitter.
  • You’ll want your video to be tagged, indexed and fully searchable, so for best results, complete the Settings and Info sections for your video.
  • Include relevant keywords in the Tags section and select the appropriate category.
  • Give the video an accurate title and description to help people discover it.
  • Connect with other YT users by commenting on other user videos and reply to their comments on you.

A couple of things are worth remembering for the way they work on YouTube:

  • Like: YT users can vote videos up or down with the like or unlike buttons
  • View:the term usually refers to the count of views a video gets, a straight count of the number of first plays in any session. (repeat plays?) It is not a count of unique visitors.

Learn More

About Allan J. Smithie

Allan J. Smithie is a journalist and commentator based in Dubai.


2 thoughts on “How-to: Begin on Social Media – YouTube

  1. It’s a gift, I just wonder how long til YouTube pre-roll everything with ads to make money? It’s a cultural phenomenon in private ownership and cost Google a vast expense to run. Don’t rely on it to continue in its current form, they can’t afford it.

    Posted by Joki | Jun 6, 2012, 5:04 pm
  2. Looking forward to seeing more posts from your excellent website!

    Posted by Downing Bakalar | Jun 8, 2012, 10:00 am

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Twitter Updates

Follow us on Twitter @EverythingExpre

Find Us on Facebook

Enter your email address to follow this blog and receive notifications of new posts by email.



BBC World News

BBC World News
Opens the BBC World News page.
%d bloggers like this: